Photo: AriZona Iced Tea/Facebook

AriZona Iced Teas had been first launched in 1992 and are recognized for his or her tall 22-ounce can and inexpensive 99-cent worth. In a latest interview with School of Hard Knocks, Don Vultaggio, the founding father of the corporate, stated that he retains the worth at 99 cents as a result of he can afford it. Of course, that hasn’t stopped retailers from charging extra. 

Now, because of a 50% tariff on aluminum imposed by the Trump Administration, an official worth hike could also be on the horizon. The steel, after all, is what AriZona makes use of for its cans, and over 100 million kilos yearly at that, per The New York Times. The firm sources 80% of its supplies from the U.S. and the remainder from Canada. 

Will Vultaggio—who has proudly touted his billionaire standing—proceed to entrance the invoice to maintain AriZona Iced Teas at 99 cents? That’s the query at hand for the founder as he navigates the prices of the altering trade. Speaking to The New York Times, he stated, “I hate even the thought of it. It would be a hell of a shame after 30-plus years.”

Although he’s nonetheless contemplating the worth improve, the corporate introduced plans to cut back the worth on its 20-ounce tall plastic container. So it seems that Vultaggio is pushing again in opposition to the tariffs.

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Tags 99Cent Arizona Foodbeast Iced price Tariffs Teas tradition