“So the whole marketing team can be one person now?”

Popeyes releases an AI diss observe shading McDonald’s rereleased Snack Wraps. However, some viewers aren’t impressed by the weird advertising and marketing transfer.

Featured Video

Why did Popeyes create an AI diss observe?

Fast meals chain Popeyes posts a minute-long diss observe on X to advertise its new Chicken Wraps, which compete with McDonald’s new Snack Wraps.

Despite McDonald’s extremely anticipated rerelease of its fan-favorite Snack Wraps on July 10, many say the brand new model is lackluster. Popeyes capitalizes on the criticism in the direction of McDonald’s within the diss observe to attract consideration to its new Chicken Wraps.

The caption reads, “To all the clowns in the kitchen, it’s time to put down the chicken. We just dropped the first-ever AI diss track music video, and the Wrap Battle is on.”

The video encompasses a Popeyes-turned-music-venue full with a DJ and a number of other AI rappers. A clown, poking enjoyable at Ronald McDonald, cries whereas trying into a rest room mirror. The clown is then thrown from the door of the music venue.

The tune contains strains like, “Clowns got back to wrapping. It was cool, but it ain’t moving me.”

To all of the clowns within the kitchen, it’s time to place down the hen 🤡

We simply dropped the primary ever AI diss observe music video and the Wrap Battle is on🎤 pic.twitter.com/mtlOR8TeXS

— Popeyes (@Popeyes) July 10, 2025

At the top of the “wrap battle,” an AI rapper repeats, “Food be tasting funny when a clown is in the kitchen.”

This isn’t the primary time restaurant chains have feuded on social media to extend buyer engagement. In May, Chili’s and TGI Fridays shaded one another on X, preventing over who has one of the best mozzarella sticks. The rivalry went viral, as clients took sides within the feedback.

What do viewers consider the rap battle?

Popeyes followers share break up opinions on the AI advertising and marketing marketing campaign on X.

“So the whole marketing team can be one person now huh?” one asks.

“Any companies that use AI make me immediately no longer want to support them,” one other says.

“I just had Popeyes for the first time the other day and now it’s the last. [Expletive] AI,” a 3rd provides.

“You shouldn’t be so proud of being lazy and talentless on your marketing,” a fourth commenter writes.

However, others name the usage of AI “creative.”

“Embracing the tech and it’s glorious. Brb getting chicken wrap,” a commenter writes.

“This is a banger,” one other says.

The web is chaotic—however we’ll break it down for you in a single day by day e mail. Sign up for the Daily Dot’s web_crawlr publication right here to get one of the best (and worst) of the web straight into your inbox.