Photo: Mary Jones / Jones Soda

Jones Soda’s foray into hashish is formally over—for now.

After launching its cannabis-infused Mary Jones model in 2022, the enduring soda firm has offered the division for $3 million to MJ Reg Disrupters. The transfer comes simply three years after the corporate expanded into the hashish house with excessive hopes and a full lineup of infused sodas, gummies, and syrups.

Mary Jones was one in all a number of experimental product strains from Jones Soda, alongside its probiotic drinks, caffeinated sodas, and laborious craft drinks. While the model noticed some buzz in its early rollout, the hashish division solely made up 8% of Jones Soda’s income within the first quarter of 2025—making it a logical first minimize within the firm’s broader effort to streamline its choices.

Still, Jones Soda believed it had a aggressive edge. “We do things all the time that Big Soda couldn’t possibly pull off,” mentioned Chief Marketing Officer Bohb Blair in an earlier interview with FoodDive. “We honestly have a brand that is leverageable in this space and [the soda companies] do not, even legally. You have to be an adult brand to bring your brand marks into cannabis.”

While the Mary Jones chapter has closed, Jones Soda isn’t stepping away from hashish fully. The firm confirmed it’ll proceed promoting its hemp beverage line, which has seen constant development since its launch in early 2024.

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