The price of child components has elevated by 125% since 1997.

A brand new mother on TikTok goes viral for exposing simply how costly child components has turn out to be within the U.S. In a June 17, 2025, video, Jenna Chipps (@quenchyouradventure) confirmed grocery retailer costs starting from $50 to over $70 for a single can of components, writing, “That’s soooo a lot cash 😳 and more often than not solely lasts a couple of week or 2.” The clip, now at 1.3 million views, has sparked a wave of feedback from mother and father and viewers pointing to inflation and price-gouging within the U.S. child components market.

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Individuals within the feedback mentioned the impression excessive costs have had on their households. Many pointed to causes for the inflation charges that embrace provide availability, protecting tariffs, and lack of market competitors that permits a small variety of main firms to drive up costs.  

@quenchyouradventure That’s soooo a lot cash 😳 and more often than not solely lasts a couple of week or 2! #babyformula #parenting ♬ unique sound – Jenna & Jeremy

The price of child components has elevated by 125% since 1997 

Child components prices at the moment vary from 54 cents an oz. to $1.15 within the USA. A median child would possibly eat 25 ounces of milk per day, including as much as $821.25 and $2,920 in components prices to cowl a child’s first yr. In accordance with the U.S. Bureau of Labor statistics, the value of child meals and components has risen at a mean inflation charge of two.95% per yr since 1997, resulting in a 125.84% enhance in value in 2025. Consultants say these numbers point out a big charge of inflation. 

“And so they marvel why individuals aren’t having infants.”

“A canister used to value $10 in 1993. With inflation, that might be $22.25 at present. That is insane! 😰.”

The maths simply isn’t mathing in the case of the price of child components within the US

Commenters replying to Chipps’s publish, expressed that child components pricing within the US just isn’t honest and cited manageable costs in different international locations. @EarthGirl13 identified that an 800g can (roughly 28 ounces) prices $12.79 within the UK. @enigmaticNYX replied with a calculation of what number of hours a minimal wage mom must work to afford one can of components within the US. 

“Reminder, this isn’t regular! Within the UK an 800g can is £9.50 ($12.79) and the specialist stuff is barely £15.40 ($20.74). Not everyone seems to be coping with this. Many of the world doesn’t have this drawback.”

“Thoughts you… minimal wage is $7.50 right here so it will 8-10hrs work for a lot of girl to afford ONE components can.”  

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