Bud Light And The Buffalo Bills Make Beer From Snow – Foodbeast
Bud Light has introduced a limited-edition Blizzard Brew, made with snow from Highmark Stadium to have a good time Buffalo Bills followers and one of many NFL’s signature traditions.
This season is the final for the Bills on the stadium, the place soccer followers have turn into very acquainted with Bills Mafia shoveling it out following an overload of snow earlier than an upcoming house recreation. Following the primary snowfall at Highmark Stadium earlier this season, Bud Light and the Bills collected the snow and transported it to Anheuser-Busch’s brewery in Baldwinsville, NY. The snow was built-in within the brewing course of to create a limited-edition brew that can be included in customized 16 oz. cans and packaging.
The Blizzard Brew can be out there at collaborating retailers within the Buffalo space and wherever Bills Mafia enjoys the ultimate common season house recreation. Bills legend Andre Reed, who performed 15 seasons, joined Bud Light and the Bills at Highmark Stadium in the course of the remaining common season house recreation (Jan. 4) to assist commemorate the stadium and Bills Mafia with a Blizzard Brew.
“It’s no secret Bills Mafia is one of the most passionate fanbases in sports, with fans in Buffalo and beyond who will do anything for their team,” stated Todd Allen, SVP of Marketing for Bud Light at Anheuser-Busch. “That dedication is on full display when they show up to Highmark Stadium with shovels in hand, and we couldn’t be more honored to show up for Bills fans by creating a brew that both showcases and celebrates their years of commitment to the team.”
Bud Light is an official American beer sponsor of the franchise whereas Anheuser-Busch provides NÜTRL Vodka Seltzer as its onerous seltzer sponsor. The two manufacturers will proceed enhancing the sport day expertise on the new Highmark Stadium with the Bud Light Touchdown Club and Bud Light Backyard, together with sponsored house within the stadium concourse.
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